Nothing says “sophisticated” like foil stamping, but what exactly is it? Foil stamping is called many different things such as: hot stamping, hot foil stamping, or gold stamping. It is the application of pigment or metallic foil onto paper using a heated die. The die presses the foil onto the surface under pressure, leaving the design of the die on the paper.
Foil stamping, foil printing or foil embossing is frequently combined with another technique called embossing that produces a three dimensional image.
Types of Foil
There are many types of foil that can make your printed piece stand out from the crowd.
- Metallic Foils have a metal-like sheen and a shine or shimmer, and come in a variety of colors, such as gold, silver, copper, green, blue and red.
- Gloss Pigment Foils have a high glossy, but non-metallic finish and come in many colors.
- Matte Pigment Foils have a dull finish with deep solid colors.
- Special Effects Foils such as marbles, woodgrains, leathers or pearl add distinctive textures and looks.
- Holographic Foils use the transfer of a hologram image onto unique foils. Holographic foils add a dramatic effect that often provides a “high-tech” look.
Benefits of Hot Foil Stamping
- Greater brand recognition: By adding foil stamping or other interesting effects to your piece, consumers perceive a higher value and quality of your product.
- Attention-grabbing effects: Foil stamping helps make your printed piece more elegant and it stands out from the crowd with its distinctive and eye-catching appeal.
What can you Foil Stamp?
Foil can be applied to most paper stocks. However, the ideal paper stock for metallic foil or other foil stamps is gloss cover and other stocks with a smooth surface. Linen or other textured papers can be a challenge for foil due to their uneven surfaces, as the foil may not look as crisp on the edges.
Business cards, brochures, stationery, labels, presentation folders, greeting cards, report covers, note cards, envelopes or invitations are some of the endless possibilities that you can foil stamp. Add a touch of class to your marketing materials with elegant and affordable foil stamping from Success Printing and Mailing, Inc.